I'm wisquail's son and I just wanted to chime in since I've owned the Franchi Diamond Elite from Dick's since August. I have shot 800-1000 rounds through it so far and it has not misfired for me at all recently. It did misfire 3-4 times during sporting clays in September, and we discovered that it happens from pulling or squeezing the trigger too softly. If pulled softly the trigger will not reset for the second shot. Apparently Benelli USA is willing to fix this issue under warranty, but it has not been a big enough problem to send it in, at least until hunting season is over.
However, since hunting with it this season, it's slayed three chukars and two pheasants (and missed a few more), and has not misfired once in the field including on a few birds that required two quick shots.
I did read a previous comment on here about the gun stock hitting the shooter in the face. This actually just happened to me when I shot 3 rounds of skeet last week and I do have a bruise on my right cheek. It was my first time shooting skeet, and I'm not sure if I could blame the gun. I believe I was so excited by the true pairs requiring some fast swinging that I did not have my gun mounted properly. Other times I have shot 3-4 boxes of shells per day on trap or sporting clays and have not even had an issue with recoil, shoulder pain or my cheek. It seems to be the perfect fitting gun; when I shoulder it, my eye is looking straight down the barrel.
Overall, I really love the gun. It weighs about 7 lbs 2 oz so it's easy to carry all day and it swings nice with its 27.5" barrels. The case colored receiver with engraving is fairly nice, and there's a lot of ornamental engraving around the barrel and trigger guard as well that add a fancy Italian touch. The wood could be better, but it's definitely a step or two up from the CZ Bobwhite that I was planning to buy until I found this gun. I would bet it's a big step up in overall quality over the CZ, and it was actually the same price as or cheaper than the CZ after sale price, rebate, rewards points, etc (I believe my final price was around $650). To clarify previous comments, the Elite model does not come in a 20 gauge, although the standard Diamond O/U does. Bottom line: if you're looking for a quality 12-gauge O/U that's light enough for lots of upland hunting and under $1000, check out this gun. If you have $1,000+ to spend, I'd check out some other guns like a used or new Browning Citori or possibly Beretta.